Watchmakers Audemars Piguet plan to create a special timepiece celebrating rapper and Rocawear founder Jay-Z’s music career, according to WWD. The luxury Swiss watchmakers finally made good on rapper and Rocawear head Jay-Z’s product placement offered by the lyrics from “Show You How“:
Damn you fadin’ hov, how you gave ‘em that?
the Audemars Piguet, with the alligator strap
Note to aspiring rappers: quick, what rhymes with Balenciaga?
